James M. Lawrence is an award-winning publisher of magazines and books, with five national magazine launches and upwards of 150 book titles to his credit. He is the founder of EatingWell, The Magazine of Food & Health, a print magazine with one of the leading nutritional sites (EatingWell.com) on the web, and the winner of multiple James Beard Awards for written excellence.
With a degree in animal science from Cornell University and a master's degree in public communications from Syracuse University, he has worked to bring science, environmental awareness, and world-class written communication to the aquarium publishing world. As founder of Microcosm, Ltd., started in 1977, he has had a hand in publishing some of the leading book titles for aquarists, with a list of authors that includes:
Eric Borneman | Carl DelFavero | Robert M. Fenner | Svein A. Fosså | Bob Goemans | Lance Ichinotsubo | Mary E. Sweeney| Scott W. Michael | Alf Jacob Nilsen | Michael S. Paletta | Ronald L. Shimek, PhD | Denise Nielsen Tackett | Larry Tackett | John H. Tullock | Joyce D. Wilkerson | Matthew L. Wittenrich | Kathleen Wood.
Microcosm contributors include some of the leading figures in tropical marine biology: Gerald R. Allen, PhD | Thomas A. Frakes | Martin A. Moe, Jr. | John E. Randall, PhD | Roger Steene | J.E.N. Veron, PhD.
Lawrence has kept aquariums since the age of eight and took up reefkeeping during its formative years in the mid-1980s. His personal interests include gardening, snorkeling, nature travel, and community service, where he has rediscovered the truism, first uttered to him by friend Bob Fenner: "No good deed goes unpunished." He lives and works in Charlotte, Vermont (Pop. 3,507).